Get unfiltered data on consumer behavior, brand perception, and market trends directly from mobile users across key African economies.

The Old Way of Research is Broken

It is too slow.

Traditional agencies hire field workers to walk door-to-door. It takes months to get a report. By the time you read it, the market has changed.


It is biased.

When a stranger with a clipboard asks questions, people give “polite” answers. They don’t tell the truth about their money or their opinions.


It is expensive.

Field research requires paying for travel, hotels, and logistics. You spend your budget on overhead costs instead of spending it on the actual data.


We Go Where the People Are

We don’t use clipboards. We use the mobile internet.

Africa is a mobile-first continent. We reach respondents through the apps they use every day, like WhatsApp and mobile web browsers.

Broad Reach

We target specific groups by location, age, and interests.

Honest Answers

Because our surveys are digital and anonymous, people feel safe telling us the truth.

Fast Results

We can launch a survey on Monday and give you the full report by Thursday.

How we can help

For Brands

Product & Market Fit
Before you launch a product, find out if the market wants it.

  • Test your pricing strategy.
  • Analyze competitor market share.
  • Understand why customers switch.

For Investors

Due Diligence & Traction
Verify the startup’s numbers before you sign the check.

  • Verify actual user numbers.
  • Confirm customer satisfaction.
  • Measure real brand awareness.

For Public Sector

Sentiment & Policy
Track how the public feels about new laws and social issues.

  • Track trust in institutions.
  • Monitor changes in opinion.
  • Measure reaction to policy.

Reliable, Private, and Transparent.

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Global Privacy Standards
We are a digitally native company. We protect respondent privacy according to the highest international standards for data ethics and anonymity.

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Rigorous Quality Control
Our automated systems filter out bots and inconsistent data. You only pay for verified, clean responses from real people.

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A Neutral Third Party
We have no physical headquarters or local political affiliations. Our remote structure ensures that the data we provide is objective and unbiased.

See the Data for Yourself.

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Download our latest report on the West African Fintech market.